Land of Lights is one of the UK’s newest Lantern Festivals on the verge of its 3rd Winter Season. Chris and the team have been recognised for delivering an impactful OOH campaign for the 2 previous years, with visitor numbers smashing targets both times around.

2023 saw a full website overhaul for the brand along with striking new visuals for the marketing campaign. Media included: digital screens, national leaflet distribution, static billboards, bus adverts and even pitch-side ads on ITV.

Alongside these, Chris simultaneously led the design of the on-site operational signage for both the North & South locations.

Design (on-site / off-site): Chris Peake
Marketing support: David Farnan, Dean Kimberley
Event Curation and Imagery Support: Paul Williams
Event Photography: Lensgo Digital Media

Website Design

2023 saw the introduction of a second location for the Lantern Festival. The website re-design was integral in helping visitors distinguish between the two.

We started with a bold colour split from the main home page, complemented with a use of negative space around imagery and text.

Contacts, Built From Scratch